Best Use of Social Media: Start-Up

If your business is under three years old, tell us how you’ve creatively used social media to build your brand from scratch. In up to 1000 words, share your innovative strategies, standout campaigns, and engaging content that helped you connect with your target audience, driving awareness, growth, or loyalty.

Include evidence like metrics, testimonials, or visuals to show the impact of your social media efforts. Provide a clear overview of platforms used, creative approaches, and measurable outcomes.

Judges are looking for:

• Clear strategy and objectives
• Creativity and execution
• Engagement and community impact
• Results and measurable success

Stick to the 1000-word limit and attach supporting evidence or links to strengthen your entry.

* IMPORTANT * You may choose to enter your submission into additional categories; however, please ensure you carefully consider what the judges are looking for in each, as the criteria can differ. It is advisable to enter categories separately and tailor each entry to address the specific judging requirements. Always support your submission with strong evidence for the best chance of success, and do not assume the judges will review your social media profiles independently.