BEST OVERALL USE OF SOCIAL MEDIA

Please provide a comprehensive overview, up to 1000 words, of your organisation’s best overall use of social media. Describe the strategies, campaigns, and initiatives implemented across various social media platforms to achieve outstanding results.

Showcase specific examples of your most impactful social media content or campaigns. Highlight how your organisation effectively utilised social media platforms, engaged with the target audience, and achieved notable outcomes such as increased brand visibility, audience growth, or measurable conversions.

How has your organisation’s overall use of social media contributed to achieving your marketing, communication, or business objectives? Share measurable outcomes such as improved brand perception, increased website traffic, sales growth, or customer retention, as well as any significant industry recognition or awards received for your social media efforts.

Please ensure that your entries for each category adhere to the word limit of 1000 words and include any supporting evidence, such as campaign examples, metrics, testimonials, or awards, as attachments or hyperlinks within your submission. Providing strong evidence of your achievements and impact will greatly enhance your chances of winning in the respective category.