BEST SOCIAL MEDIA CAMPAIGN IN CHARITY/PUBLIC SECTOR/EDUCATION/NOT FOR PROFIT

Please provide a comprehensive overview, up to 1000 words, of your social media campaign in the charity, public sector, education, or not-for-profit arena. Outline the campaign’s purpose, goals, and the specific organisation or cause it supported.

Describe the strategies and tactics employed to raise awareness, inspire action, and engage supporters through social media. Highlight any innovative approaches, storytelling techniques, or user-generated content that made your campaign stand out.

How did your social media campaign generate tangible results or impact? Share measurable outcomes such as increased donations, volunteer sign-ups, advocacy engagement, or community involvement, along with any inspiring stories or testimonials that demonstrate the campaign’s success.

Ensure your entry provides a clear and concise overview of the campaign’s objectives, the creative and strategic methods used, and the significant results achieved. A well-documented entry with strong supporting evidence will greatly enhance your chances of winning in the Charity/Public Sector/Education/Not for Profit category.