Best Use of Instagram

Show us how you’ve used your audience to drive brand awareness, spark conversations, or launch impactful campaigns. In up to 1000 words, describe your innovative strategies, content planning, or collaborations that have achieved significant engagement.

Provide evidence like impressions, saves, shares, or engagement metrics to demonstrate success.

Judges are looking for:

• Innovative and professional content execution
• Effective use of Instagram features (Reels, Stories, Lives)
• Community connection and engagement quality
• Strong, measurable outcomes aligned with objectives

Keep your entry under 1000 words with relevant links or attachments.

* IMPORTANT * You may choose to enter your submission into additional categories; however, please ensure you carefully consider what the judges are looking for in each, as the criteria can differ. It is advisable to enter categories separately and tailor each entry to address the specific judging requirements. Always support your submission with strong evidence for the best chance of success, and do not assume the judges will review your social media profiles independently.